Data science for data-driven startups

Tag

business

The master analytics table for SaaS startups

At the foundation of deep analytics there is a nicely structured master table. Let’s see where a startup need to start.

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Book review : Hacking Growth

Let’s review the book Hacking Growth Hacking Growth : How Today’s Fastest-Growing Companies Drive Breakout Success from a data science perspective.

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Startup reporting template for insights

A good dashboard is a tool to reflect on the business, find new questions and insights to achieve growth. Get some tips.

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Price deal analysis

Price deal is a common method to boost sales. Steam push it to an art. There is always a lot of stuff to buy at […]

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Big data and mobile BI : New hype but same old issue

For the end of 2011, many around the blogosphere are forecasting what will be on hype next year. I often read that big data and […]

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Book review : Marketing calculator

Measuring and managing return on marketing investment, that’s the promise of the book from Guy R. Powell. A famous quote in marketing is : Half […]

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The cost of reducing costs

Predicting the number of sales representatives on a particular time on a particular store is harder than expected. If you instrument the whole process, you […]

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What is the value of your work?

It’s a damn good question which should be tightly correlated to your salary in an utopic world. In other words, how do you justify your […]

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Book review : Actionable Web Analytics

Actionable Web Analytics : Using Data to Make Smart Business Decisions is a marketing book like Competing on Analytics. A lot of sentences to say […]

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Book review : Competing on analytics

Competing on Analytics : A new Science of Winning is an interesting book even if it doesn’t explain anything about how to do real analytics. […]

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